Photo from www.meetthemoment.com
'Meet the Moment' is a rallying of outdoor adventurers to a call for action. The goal behind Meet the Moment is to inspire others to discover their 'moment' in the outdoors. By uploading a photo to the Clif Bar sponsored web program (www.meetthemoment.com), Clif Bar makes a donation ($5) to a non-profit partner that helps protect the places we play. Along with that donation, visitors to the site can also help out by sharing a photo to a social media platform (Facebook, Twitter, Google+, or Pinterest) and Clif Bar will donate $1 to the photo submitter's non-profit partner of their choice (either Access Fund, International Mountain Bicycling Association, Leave No Trace, Surfrider Foundation, or Winter Wildlands Alliance). The community of Moment meeters will then decide on which photos make the top 25. A panel of Clif representatives will then decide on the Defining Moment photo that best describes the Meet the Moment campaign.
I have uploaded a moment of my own to this program because I wanted to help out the Access Fund. The Access Fund is a "national advocacy organization that keeps U.S. climbing areas open and conserves the climbing environment". I am also a member of this organization so that I can give back to the climbing community that I belong to. The photo that I have uploaded is a photo from a recent trip to Farley, a sport climbing crag in Massachusetts. I have a strong connection to this place because it was the first place I learned to sport climb, and I consider it my defining moment in the outdoors. Farley has benefited from funds provided by the Access Fund that helped pave way access for the area. The Access Fund has helped open this area up for myself and other fellow climbers and I would like to help out the Access Fund in any way possible.
Air Blast 5.8, Farley
My photo has made it into the top 25 of the Meet the Moment campaign to be decided upon as the possible Defining Moment of the Clif Bar sponsored program. To check out the photo on the site and give it some love by sharing it, follow this link: http://www.meetthemoment.com/moment/view/2013-mike-b. All you have to do is share it on Facebook, Twitter, Google +, or Pinterest and Clif Bar will donate $1 to the non-profit organization, the Access Fund. All help is greatly appreciated!